Tripp Trapp®
May 2025

Introducing Tripp Trapp® Heather Mauve

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Discover the latest nature-inspired shade to join the iconic Tripp Trapp® Trend Collection

Rooted in our Scandinavian Heritage, we often find inspiration in nature. That’s why we’ve drawn from the bold, earthy hue of heather, the flower that blooms across the rocky landscapes and coastal paths of the Nordics, to create Tripp Trapp® Heather Mauve. This soft pop of dusty purple balances boldness with tranquillity and is designed to complement any interior. We will also be introducing the Tripp Trapp® Baby Set² and Tripp Trapp® Classic Cushion in this elegant shade.

Discover the new Tripp Trapp® Heather Mauve

Mauve, a refined blend of purple and grey, is at the forefront of a growing interior design trend—one that uses nature-inspired hues to add vibrant color to any space. There has long been an association of shade of purple with feelings of calm and serenity. The color helps people to feel at ease, while also being welcoming and radiant. This is the inspiration behind this new color, as explained by Bianca Hanauer, “Tripp Trapp® Heather Mauve exudes a soothing yet captivating energy. It’s thoughtfully designed to bring harmony and excitement to family life—just as the iconic Tripp Trapp® does by bringing everyone to the table—making it the perfect match.” This new color joins the iconic Tripp Trapp® Trend Collection, complementing nature-inspired shades like Glacier Green, Fjord Blue, and Terracotta.

The perfect balance of subtle and striking

Tripp Trapp® Heather Mauve is a statement in versatility and style. It works well for both neutral interiors and more vibrant, maximalist spaces. Whether complementing a classic nursery or enhancing contemporary interior design, this color adapts effortlessly. Alongside the release of Tripp Trapp® in this serene color, we’re also launching Tripp Trapp® Baby Set² Heather Mauve and Tripp Trapp® Classic Cushion Heather Mauve. Reflecting our commitment to sustainability and connection to nature, the Classic Cushion in this shade is made from pure OCS cotton, free of coating layers. These accessories complement not only Tripp Trapp® Heather Mauve but also a range of colors from both the Natural and Trend collections of this iconic chair

The chair that grows with the child™

Designed by Peter Opsvik in 1972, Tripp Trapp® revolutionized children furniture by bringing little ones to the table and letting them sit eye-to-eye with their family. The intelligent, adjustable design allows freedom of movement with both a depth- and heightadjustable seat- and footplates. This ensures Tripp Trapp® grows with your child right into adulthood, giving them a comfortable seat at any age. A true design classic, it has found a place in more than15 million homes worldwide and is showcased in renowned museums like MoMA in New York, the V&A in London, and Centre Pompidou in Paris.