Last year, Bonpoint made its mark on Stokke® YOYO®. Together, we launched the charming Bonpoint Beige print for the YOYO® stroller’s 0+ newborn pack and 6+ color pack. After the success of this collaboration, we’re excited to expand the collection with new Stokke® YOYO® accessories, starting with the Stokke® YOYO® parasol and followed by the Stokke® YOYO® footmuff later this fall.
An iconic journey
To add some playful charm to our newborn range, we collaborated with Bonpoint to create Bonpoint Beige: an iconic color print inspired by Bonpoint’s L’iconique. Available for the Stokke® YOYO® 0+ newborn pack as well as the 6+ color pack, this pattern is playful, adorable, and deliciously nostalgic. The pattern of cherries—a Bonpoint signature— evokes a dreamlike world, celebrating the innocence of childhood and the joy of parenthood.
The success of this collaboration has led us to expand this print to several Stokke® YOYO® accessories, starting with the Stokke® YOYO parasol—coming out just in time for the summer months. Product manager Celina Levy expands on this, “This partnership perfectly aligns with our shared values of timeless iconic design, craftsmanship, and a pursuit of excellence. We were thrilled with the success of our first collaboration, which sold out in just a few days. This incredible response inspired us to expand our collaboration further, enabling parents to style their strollers to perfection.”