CEO of Stokke since 2019
January 2021
Jacob Kragh, Chief Executive Officer
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CEO of Stokke since 2019, Jacob Kragh has an impressive commercial background and extensive experience with premium brands. In his current role, he is setting a new trajectory for Stokke and implementing an innovative strategy for the company to strengthen its position and become a truly global brand.
Under Jabob’s leadership, Stokke is on track to grow and double in size by 2025. The growth approach has been underpinned by the acquisitions of BABYZEN, MUKAKO and LIMAS. In May of 2022, Stokke announced their recent acquisition of EVOMOVE, the company behind the renowned Nomi chair, entering the Stokke family.
“Our strategy is all about delivering a premium consumer experience, be that through our own product or by acquiring companies that offer complementary products,” says Kragh. “The Stokke family of products all adhere to our core values of sustainability, design, and child development and matches the expectations of consumers across age groups and international borders.”
Under Jabob’s leadership, Stokke is on track to grow and double in size by 2025. The growth approach has been underpinned by the acquisitions of BABYZEN, MUKAKO and LIMAS. In May of 2022, Stokke announced their recent acquisition of EVOMOVE, the company behind the renowned Nomi chair, entering the Stokke family.
“Our strategy is all about delivering a premium consumer experience, be that through our own product or by acquiring companies that offer complementary products,” says Kragh. “The Stokke family of products all adhere to our core values of sustainability, design, and child development and matches the expectations of consumers across age groups and international borders.”